The City of New Orleans and the New Orleans Business Alliance (NOLABA) launched a $350,000 pilot program to support businesses and commercial corridors within Strategic Neighborhood Development focus neighborhoods (Gentilly, Treme, Algiers, New Orleans East, Lower 9, Hollygrove and Gert Town). These communities have experienced decades of disinvestment, leaving surrounding businesses more vulnerable to economic and environmental disasters, such as the current COVID-19 pandemic.